Question

Which of the following is true about the attitude-behavior relationship?
a. As the length of time between attitude measurement and overt behavior grows, the predictive ability of attitudinal models increases.
b. The specificity with which attitudes are measured has an impact on accuracy.
c. When consumers feel rushed, decision making is stalled.
d. Strong environmental pressures have no effect on consumers while they perform intended behaviors.
e. Attitude-behavior models tend to perform very well in impulse-buying situations.

Answer

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