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Question
Which of the following is true about advertising of alcohol and cigarettes?a. Brands in these categories don"t spend a lot of money on advertisements to truly influence consumers.
b. These ads are usually designed to be subliminal, suggesting but not causing behavior.
c. Brands in these categories are only advertised as part of other programs which do not interest children.
d. Advertising cannot create primary demand in mature product categories such as these.
Answer
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