Question

Which of the following is the reason why small-scale entry into a foreign market makes it difficult to build market share?

A. Small-scale entry necessitates rapid entry into a foreign market.

B. Small-scale entry is associated with a lack of commitment demonstrated by the foreign firm.

C. Small-scale entry leads to escalating strategic commitments.

D. Small-scale entry requires that extra time be spent in analyzing a foreign market.

E. Small-scale entry leads to increased exposure to a foreign market.

Answer

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