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Question
Which of following is true of franchising as a mode of entry into foreign markets?
A. The franchiser insists that the franchisee agree to abide by strict rules as to how it does business.
B. The franchiser incurs all costs related to starting operations in a foreign market.
C. Franchising is employed primarily by manufacturing firms.
D. Franchising allows firms to take profits from one country to support competitive attacks in another.
E. A significant advantage of franchising is quality control.
Answer
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