Question

When calculating the weighted industry attractiveness scores, we find the more intensely competitive an industry is:
A. the lower the attractiveness weighting for that industry.
B. the higher the attractiveness weighting for that industry.
C. suggests the resources are beyond the parent company's reach.
D. suggests the industry attractiveness measures have been incorrectly weighted.
E. the more likely the company's profit and revenues will be intensive.

Answer

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