Question

What makes related diversification an attractive strategy is

A. the ability to broaden the company's product line.

B. the opportunity to convert the competitive advantage potential into 1 + 1 = 3 gains in shareholder value.

C. the potential for improving the stability of the company's financial performance.

D. the ability to serve a broader spectrum of buyer needs.

E. the added capability it provides in overcoming the barriers to entering foreign markets.

Answer

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