Question

Using domestic plants as a production base for exporting goods to selected foreign country markets can be a(n)

A) excellent initial strategy to test the international waters and learn if attractive market positions can be established in foreign markets.

B) competitively successful strategy when a company is focusing on vacant market niches in each foreign country and does not have to compete head-to-head against strong host country competitors.

C) powerful strategy since a company can maintain a one-country production base allowing it to capitalize on company competencies and capabilities.

D) weak strategy when competitors are pursuing multicountry strategies.

E) powerful strategy because a company is not vulnerable to fluctuating exchange rates.

Answer

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