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Question
The three key tactics of most long-term public relations campaigns are promotion, __________, and advocacy.
Answer
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Related questions
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__________ is the largest satcom operator.
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The Supreme Court has ruled that __________, which is any material aimed at sexual arousal, cannot be totally prohibited.
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Atlanta television station owner Ted Turner used satellite technology to deliver programming from his local station known as __________ to cable systems nationwide.
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The effect entertainment idols have on people’s actions and fashion is called stereotyping.
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For better or worse, relying on the Bennett model of news tends to emphasize the official view of most news stories and relies on governmental authorities as prime sources.
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What advertisers are really paying the mass media for is
A) publicity and prestige.
B) access to potential customers.
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To rein in unrestrained journalism, China proposed an Emergency Response Law to
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The CIA set up its Open Source Center to track worldwide postings on social media and other Internet sites in response to a recommendation from the 9/11 Commission.
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One of the most important features of the dialogic theory of public relations is
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C) persistence.
D) self-assurance.
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With rare exception, the primary goal of most U.S. mass media is to
A) make profits.
B) provide news and information to the masses.
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D) provide an exchange of ideas.
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The CIA’s Open Source Center scans Facebook, Twitter, traditional news outlets, and other online sources to assess grassroots world opinion on a daily basis.
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Describe how demassification has helped the magazine industry throughout its history. Cite at least three specific magazines and explain how they were helped or hurt by demassification.
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By the 1880s most newspapers included opinion pieces in their editorial sections, but were careful to keep opinions out of their news coverage of events.
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The Associated Press, or AP, provided partisan news during its infancy.
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The concept in journalism that news should be gathered and told without bias is called objectivity.
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