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Question
The phrase "I never knew I needed that until I saw it" is a reflection of which of the following practices?
A) Strategic thinking
B) Branding
C) Developing a niche
D) Differentiation
Answer
This answer is hidden. It contains 1 characters.
Related questions
Q:
Differentiate between the human relations and the human resources approaches. Use examples to illustrate the differences.
Q:
The human resources approach values employee participation and dialogue.
A) True
B) False
Q:
Hidden transcripts is the term that suggests that the stories of the less powerful should stay hidden from the larger story.
A) True
B) False
Q:
Which of the following concepts explains how truth, power, and knowledge get constructed in everyday conversations?
A) Domination narratives
B) Classical approaches to management
C) Hidden transcripts
D) Postmodernism
Q:
Definitions are important because they provide foundations for how to talk about communication in business settings.
A) True
B) False
Q:
The definition of dialogue that transcends differences and recognizes the common humanity of all parties is called equitable transaction.
A) True
B) False
Q:
When individuals within an organization do things right and do the right things, they are said to be acting
A) as communicators.
B) empathically.
C) with humility.
D) ethically.
Q:
In order to become more mindful communicators, we are required to do all of the following EXCEPT
A) analyze communication situations.
B) focus only on our own communication objectives.
C) evaluate feedback on the success of our communications.
D) think actively about possible communication choices.
Q:
Which of the following concepts is characterized by the irony that individuals rarely get to see the reality they set out to create?
A) Strategic ambiguity
B) Duality of structure
C) Structure
D) Distortion
Q:
Crafting a competitive strategy from a communication perspective involves attention to message design.
A) True
B) False
Q:
Positioning involves selecting a strategy or purpose that distinguishes the organization from its competitors.
A) True
B) False
Q:
During which of the following stages of an organization's life cycle do companies face the important process of letting go of old business practices in favor of new ones?
A) Birth
B) Childhood
C) Adolescence
D) Maturity
Q:
Which of the following subfields of organizational communication focuses on the purposeful facilitation of strategic systems change?
A) Training
B) Employee empowerment
C) Organizational development
D) Competitive analysis
Q:
Organizations need to engage in a competitor analysis as a part of their strategic positioning. Competitor analysis involves all of the following practices EXCEPT
A) identifying whether or not a similar product or service exists.
B) learning if a similar product or service has been released in the past.
C) finding out if a similar product or service has ever failed.
D) identifying the vendors or other stakeholders that support a competitor.
Q:
Which of the following is an optimistic view from which information technology serves to equalize power relationships at work by bridging time and space, thereby improving both productivity and work life?
A) Dystopian view
B) Utopian view
C) Contingent view
D) Neutral view
Q:
What is an example of an extraorganizational network? Why are they important to understanding the general processes of organizational communication and work in teams?
Q:
The informal rules that guide acceptable behavior in organizations are known as
A) decision-making strategies.
B) roles.
C) norms.
D) emergent networks.
Q:
According to the text, which of the following are the most powerful groups that emerge from formal and informal communication among people who work together?
A) Highly reliable organizations
B) Project teams
C) Emergent communication networks
D) Small-group communication networks
Q:
The most effective methods of conflict resolution focus on balancing
A) profits and people.
B) "concern for others" and "concern for self."
C) ethics and agenda.
D) employee interests and shareholder interests.
Q:
Organizations that structure themselves around independent decision-making groups, not individuals, as a way of improving work processes and quality of service are also known as
A) highly reliable organizations.
B) team-based organizations.
C) turbulent organizations.
D) stakeholder organizations.
Q:
According to the text, teams that avoid the conflict stage are more likely to experience
A) groupthink.
B) collaboration.
C) involvement.
D) difference.
Q:
Describe the process of creating a personal brand. Provide an example of a personal brand that you would use to describe yourself.
Q:
Describe the concept of consumption, and explain its relevance to the study of identity and organizational communication. Be sure to include an example that illustrates your point.
Q:
John Gray's book Men Are from Mars, Women Are from Venus attests to the fact that men and women communicate in similar ways.
A) True
B) False
Q:
Identity work and identity regulation are essentially the same process.
A) True
B) False
Q:
Development of personal brands has become so prevalent that even stay-at-home mothers are developing branding strategies by doing all of the following EXCEPT
A) creating reward structures for family members.
B) defining themselves as "family CEOs."
C) developing family "mission statements."
D) treating the family as an enterprise.
Q:
Which of the following approaches to the study of identity and difference is grounded in feminist theorizing?
A) Identity and difference as features of the organization that influence members
B) Identity and difference as organizational practices and performances
C) Identity and difference as products of social and popular narratives
D) Identity and difference as essential or fixed aspects of the self
Q:
Workplace safety has become an increasingly important topic for organizational communication theorists who use critical theory.
A) True
B) False
Q:
Legitimate power is often characterized by one's ability to withhold benefits and rewards from another individual.
A) True
B) False
Q:
Critical theorizing actively questions the status quo.
A) True
B) False