Question

The external market opportunities that are most relevant to a company are the ones that
A. increase market share.
B. reinforce its overall business strategy.
C. match up well with the firm's financial resources and competitive capabilities, offer the best growth and profitability, and present the most potential for competitive advantage.
D. correct its internal weaknesses and resource deficiencies.
E. help defend against the external threats to its well-being.

Answer

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