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Question
The customer mapping approach provides a way to build your brand and craft your marketing messages.
True / False
Answer
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Related questions
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Because we believe there is a gap between what can be imagined and what can be accomplished. It is a time requiring____________.
A. Calculated risk-taking
B. Timidity
C. Strong leadership
D. Both A and C
Q:
______________ is an opportunity-driven way of thinking, where actions are never constrained by resources currently controlled.
A. Leading strategic thinker
B. Adaptive mentality
C. Innovative mindset
D. Empire theorist
Q:
It is more likely that successful innovators benefit from entrepreneurial experiences" and innovative education where they can learn rather than conform to a particular profile. True / False
Q:
Essay 3 List and describe the three categories of opportunity.
Q:
Essay 3 In putting together a venture team, management must ensure that certain key roles are filled. Discuss these roles and their level of importance in propelling the enterprise forward.
Q:
Essay 2 Discuss how corporate entrepreneurship/innovation can successfully operate as a strategy.
Q:
Spurs new idea formulation by giving our brains time to recombine the information into new combinations.
A. Gestation
B. Maturation
C. Evolution
D. Incubation
Q:
To speed up the idea experience never fantasize about your project/
True / False
Q:
Creativity comes totally from the unconscious.
True / False
Q:
________________ is when individual skills are integrated into a group and their collective capacity to innovate becomes greater than the sum of its parts.
A. Unified development
B. Collective entrepreneurship
C. Combined innovation
D. None of the Above
Q:
_____________ is a critical obstacle to challenge in the corporate innovation process.
A. Surplus of resources
B. Inflexible company procedures
C. Absence of sufficient funding
D. Lack of vision
Q:
To be sustainable, entrepreneurial thinking must be integrated into the mission, goals, strategies, structure, processes, and values of the organization. True / False
Q:
An individual trying to be innovative in an established company will find that departments are less concerned with protecting their domain than they are with developing new ideas that will benefit the organization.
True / False
Q:
Many corporations are viewed to have obsolete ideas about cooperative cultures. True / False
Q:
The most effective source for recognizing opportunity is _______________?
A. Trends
B. Unexpected occurrences
C. Industry and market changes
D. All of the above
Q:
Essay 2 Positive conflict resolution strategies that result in win-win solutions require open communication and a willingness to negotiate on importtant issues. In this chapter there are at least five types of conflict management styles. List and explain each.
Q:
Essay 1 List and explain the stages of team formation.
Q:
Essay 2 Why can the CEAI significantly benefit organizations and is of value to managers seeking to develop a corporate innovation strategy?
Q:
The innovative audit cannot be used by not-for-profit organizations. True / False
Q:
The CEAI provides an indication of a firms likelihood of being able to successfully implement an innovation strategy. True / False
Q:
One of the best ways to raise a good discussion about a firms innovative readiness is to complete the Organizational Assessment of Innovation and Creativity questionnaire. True / False
Q:
_______________ is the profession that designs, builds, and maintains the objects in our world.
A. Architecture
B. Manufacturing
C. Entrepreneurship
D. Engineering
Q:
What is one way business people can become better designers?
A. be a better planner
B. be proficient in technology
C. be an effective communicator
D. be innovative
Q:
A major reason most people are pessimistic and apathetic is because they dont possess ____________skills.
A. Creative Strategizing
B. Collaborative Problem Solving
C. Entrepreneurial and Innovative
D. Tactical and Inventive
Q:
Knowing what you don't know and turning to those who do is referred to as ___________.
A. Modesty
B. Pride
C. Humility
D. Inhibition
Q:
Without _____________ masterful and reliable sourcing of complicated technologies from Asia, Apple could not make their great products.
A. Jon Ives
B. Steve Jobss
C. Aoki Moritas
D. Tim Cooks
Q:
There are many misconceptions that keep people from pursuing design in their work. Which answer below best describes one of those misconceptions?
A. Design and innovation are dissimilar
B. Design is not complex enough to be used by managers
C. Design will speed up the innovation process
D. Design will cut into a manager's daily schedule and lead to frustration
Q:
If you want to get great feedback on your idea, building a prototype is not recommended.
True / False
Q:
Being a proactive manager does not add any weight in moving a project forward.
True / False
Q:
Research and development departments are where companies should do design.
True / False