Question

SWOT analysis is a simple but powerful tool for

A) gauging whether a company has a cost-competitive value chain.

B) sizing up a company's resources and capabilities, strengths and deficiencies, its market opportunities, and the external threats to its future well-being.

C) evaluating whether a company is in the most appropriate strategic group.

D) determining a company's competitive strength vis--vis close rivals.

E) identifying the market segments in which a company is strongly positioned and weakly positioned.

Answer

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