Question

Strategic alliances are more likely to be long lasting when
A. they involve collaboration with suppliers or distribution allies or when both parties conclude that continued collaboration is in their mutual interests.
B. the alliance involves partners based in countries with distinctly different cultures and consumer buying habits and preferences.
C. both partners are experienced with strategic alliances and routinely enter into collaborative agreements with firms in peripheral industries.
D. the alliance involves joining forces in R&D to develop new technologies cheaper than a company could develop the technology on its own.
E. each partner has considerable resource weaknesses in the marketplace.

Answer

This answer is hidden. It contains 278 characters.