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Question
Refer to Fine Dining Scenario. Sara had come across many good reviews on Raffin, and she was eagerly looking forward to the dining experience there. However, she was less than pleased with their services and therefore did not enjoy dining at the restaurant. Which of the following is most likely to have occurred?a. Confirmation
b. Positive disconfirmation
c. Neutral disconfirmation
d. Negative disconfirmation
e. Satisfaction
Answer
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