Question


(p. 497-498) Which of the following statements about companies that adopt a differentiation strategy is true?

A. They believe that people will pay more for a product that is unique in some way.

B. Their focus is on being as efficient as they can be.

C. They rely on selling products at the lowest possible cost.

D. They are more likely to take a mechanistic approach to organizational design.

E. They concentrate on developing large quantities of the same product there by providing cost advantages to their customers.

Answer

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