Question

One strategic fit based approach to related diversification would be to:
A. diversify into new industries that present opportunities to transfer specialized expertise, technological know-how, or other valuable resources and capabilities from one business's value chain to another's.
B. diversify into foreign markets where the firm has unrelated businesses.
C. acquire rival firms that have broader product lines so as to give the company access to a wider range of buyer groups.
D. acquire companies in forward distribution channels (wholesalers and/or retailers).
E. expand into foreign markets where the firm currently does no business.

Answer

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