Question

Nordic Fox Heavy Equipment imports heavy machinery used in regions of Europe and North America where heavy snowfall is an issue. This machinery is used by municipalities to clear roads during snowstorms. John Alexander is the senior regional sales manager for New England.
John goes into a meeting with the sanitation director of a large city that got slammed by a snowstorm a month previously. During the cleanup, operators of the city's plows destroyed a significant amount of city and personal property, which triggered public inquiry into the competence of the sanitation staff and director.
Of the following, what is the first thing John should do after hearing about the recent situation?
A) Choose equipment for the city that will solve the sanitation director's problem.
B) Ask questions to find out what the sanitation director's needs are.
C) Persuade the sanitation director to purchase the equipment.
D) Confirm the sale with the sanitation director.
E) Create value for the sanitation director by servicing the sale.

Answer

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