Question

Marcus is a qualitative researcher who studies the communication of frustration among colleagues. He has collected his data and is currently trying to find patterns and meaning in the data. He is using a strategy where he records on 3 x 5 cards to allow for future sorting. Which of the following data analysis strategies is Marcus most directly conducting?
a. Coding
b. Answering key questions
c. Organizational overview
d. Displaying findings

Answer

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