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Question
How successful was Procter and Gamble with its disposable diapers in the Japanese market?a. P & G lost market share when it didn't act on recommendations about how to better serve the market
b. P & G is the model success story: it has maintained its position as market leader by adapting the diaper to better fit Japanese babies
c. P & G entered the market late, but became the market leader because of its better understanding of the culture
Answer
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Related questions
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