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Question
How do specialty retailers differ from "hypermarkets," "supercenters," and "convenience stores"? Why are some businesses called "category killers"?Answer
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In every industry, companies are embedded in a(n) ________, which has a cost structure associated with it that dictates the margins needed to achieve profitability.
A) innovator's dilemma
B) transaction
C) URL
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Policy makers in some countries are concerned about U.S. control of the Internet. Positions taken by countries such as ________ state that Internet is global and no single country should be in control.
A) Japan and South Korea
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Which of the following pioneers of the digital revolution developed URL, http, and HTML, thus paving the way for the World Wide Web?
A) Robert Noyce and Jack Kilby
B) Vincent Atanasoff and Clifford Berry
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Direct marketing and mass marketing are becoming a very popular method for communicating with consumers. Giving reasons for their worldwide popularity, show the differences between direct and mass marketing.
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In many countries, it is customary to eat horse meat, since the flesh is lean, and high in iron and other nutrients.
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Retailers may have a difficult time crossing borders if they fail to appreciate similarities in retailing environments, and consumer behavior and preferences.
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Walmart pulled out of Germany and South Korea and Best Buy closed several stores in China. This is an example that illustrates that it is not possible to export a retail business model that has proven successful in the domestic market.
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Laura Ashley, The Body Shop, Victoria's Secret, Starbucks, the Disney Store and Gap are examples of global retail operators that can be classified as specialty retailers since they offer less variety than department stores.
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When Carrefour, Tesco, or Walmart set up shop in developing countries, they provide customers with access to more products but at higher prices than were available previously. This is an example of global retailing.
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When utilizing the services of a local independent distributor, management is well advised to treat the distributor as a temporary market-entry vehicle.
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A distributor with good contacts is obviously the best one to select in terms of generating quick sales and revenues.
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As Walmart extends its reach around the globe, observers are using words such as "assault" and "invasion" to describe what it's like for a nation that the company has fixed in its sights.
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In 2012, a scandal broke out after horse DNA was found in frozen beef burgers sold in supermarkets in Ireland. What are the factors and impact of this scandal on consumer's food selection pattern and health consequences?
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A freighter loaded with 40-foot shipping containers leaves a port in Europe and sails to New York, where the containers are transferred to railroad cars and transported to the West coast. At the port of San Francisco, the containers are loaded onto another freighter bound for Japan. The term that best describes this situation is:
A) intermodal transportation.
B) inventory management.
C) greenfield investment.
D) hypermarketing.
E) containerization.
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"Containerization" refers to a company's:
A) designing attractive product packaging that will help a product "sell itself."
B) use of computer technology to keep a lid on ("contain") distribution costs.
C) use of refrigerated warehouses for perishable products.
D) use of standard-sized shipping boxes that can be transported in various ways.
E) method of shipment by using oval size steel containers to fit different commodities.
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Inventory management is:
A) determining what type of warehouse to manage.
B) establishing an inventory channel.
C) managing physical distribution of products.
D) purchasing products.
E) ensuring cost control.