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Question
Happy Times (HT) is an alcohol manufacturing brand that deals with several types of alcoholic beverages. HT uses social media for promoting the message of responsible drinking. It sponsors the FreeTaxi program for customers with HT membership on Christmas and New Year's Eve. It has also initiated several community welfare projects where a percentage of the profits go to the Hunger Relief Fund for Children. In the given scenario, which of the following is best illustrated?
A. Ethical ambiguity
B. Universal ethics
C. Emotional contagion
D. Corporate citizenship
Answer
This answer is hidden. It contains 1 characters.
Related questions
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