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Question
Greg is considering the purchase of a new truck. He wants to purchase the best one within his budget. He searches the Internet, asks friends, and visits dealerships to learn more about different brands and their features. He even found a website where he can directly compare different brands to help him in his decision. Which of the following decision-making perspectives would best describe Greg's decision-making process?a. Experiential decision-making perspective
b. Behavioral influence decision-making perspective
c. Functional decision-making perspective
d. Implemental decision-making perspective
e. Rational decision-making perspective
Answer
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