Question

Determining whether a company's prices and costs are competitive

A. requires looking at the costs of a company's internally performed activities and the costs of its suppliers and forward channel allies (distributors/dealers).

B. requires performing pricing surveys on at least a quarterly basis.

C. involves developing close relationships with buyers to determine if the market is showing signs of increasing price sensitivity.

D. typically involves the use of activity-based cost accounting by the company's key retail customers.

E. All of these.

Answer

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