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Question
Ben & Jerry's Marketing Dashboard (Dollar Sales)
A marketing manager for Ben and Jerry's has been provided with a marketing dashboard display shown above. She notices that dollar sales for 2011 were $240 million and in 2012 they were $250 million. What was the formula used to calculate the dollar sales for each of these two years?
a. Dollar sales ($) = average price multiplied by quantity manufactured.
b. Dollar sales ($) = average cost of goods sold minus fixed costs.
c. Dollar sales ($) = average price minus shrinkage rate.
d. Dollar sales ($) = average price multiplied by quantity sold.
e. Dollar sales ($) = average cost of goods sold minus variable costs.
Answer
This answer is hidden. It contains 104 characters.
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