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Question
According to Public Relations Society of America, which one of the following is NOT needed to ensure the success of campaigns?
a. objectives that are measurable
b. objectives that relate to audiences
c. objectives based on research
d. objectives that can be judged on return on investment
Answer
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Related questions
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a. develop the research to set organizational objectives
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b. A slight decline from the last quarter
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a. research
b. theory
c. implementation
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