Question


A stimulus-response presentation refers to a format that __________.
a. focuses on problem identification, in which the salesperson serves as an expert on problem recognition and resolution
b. consists of information that must be provided in an accurate, thorough, and step-by-step manner to inform the prospect
c. assumes that given the appropriate stimulus by a salesperson, the prospect will buy
d. involves adjusting the presentation to fit the selling situation, such as knowing when to offer solutions and when to ask for more information
e. emphasizes probing and listening by the salesperson to identify the needs and interests of prospective buyers

Answer

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