Question


A formula selling presentation refers to a format that __________.
a. emphasizes probing and listening by the salesperson to identify the needs and interests of prospective buyers
b. focuses on problem identification, in which the salesperson serves as an expert on problem recognition and resolution
c. consists of information that must be provided in an accurate, thorough, and step-by-step manner to inform the prospect
d. assumes that given the appropriate stimulus by a salesperson, the prospect will buy
e. relies on exhibits at trade shows, professional meetings, and conferences

Answer

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