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Question
With _______, supplier managers simply set their price in relation to what the competitors' prices are. The price may be set exactly the same as the predominant competitors, signaling commodity, or it may be slightly higher or lower because of perceived minor reputation, quality, or service differences.a. cost-plus pricing
b. competition-based pricing
c. value-based pricing
d. skimming pricing
Answer
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Related questions
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Congratulations! You"ve just been promoted to business market manager at your firm. You would like to adopt the BuyGrid Framework as a more orderly process for acquiring goods. Your boss would like to know more about the framework. Explain the BuyGrid Framework to her.
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Discuss and give two examples of developments in buying.
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Prospecting is often called the art of creating, extracting, and delivering customer value and communicating the value created in a timely manner.
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a. implied
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a. community
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a. community
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a. development speed
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a. brand equity
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