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Question
Which of the following is an example of cognitive residue, as advertisers would define it?a. Being unable to recall anything about an ad when a brand name is mentioned to you
b. Having a certain brand name in mind, above all others, and making a point to buy only that brand
c. Vaguely remembering a slogan and a jingle for a product
d. Knowing that you want to buy a product but not being sure why
Answer
This answer is hidden. It contains 1 characters.
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