Question

P&G is a leading consumer goods company in the United States that has grown its business through a combination of international growth, alliances, acquisitions and mergers. In 2003, P&G acquired the beauty care company Wella to acquire products that would complement its current product. In 2004, P&G acquired AG-Hutchison Ltd to establish a stronger presence in the Chinese consumer goods products market. In 2005, P&G acquired Gillette, another consumer goods company, in a deal worth approximately $57 billion dollars.
If P&G's bid for Gillette was invited by Gillette's management, this would be an example of a
A) hostile acquisition.
B) joint venture.
C) friendly acquisition.
D) merger.

Answer

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